5 Methods For Quick & Quality Blog Traffic

The gurus make blog traffic sound so simple.

Post on social media, use keywords, and traffic starts appearing from the depths of the web, thirsting for your value.

The beginner takes months to learn and implement SEO correctly.

And you’re telling me my other best bet is to post to my followers and hope they somehow multiply and share my content?

GTFO.

Here’s a list of “work smarter not harder” traffic generation methods that no one seems to be talking about.

Fix Up Your Headlines

If your articles are highly visible but you aren’t getting many clicks your headline game is weak my friend.

Headlines serve a very specific purpose that severely impacts your traffic: to get people to click and read the post.

Crap headlines alone will ruin your hit count.

I studied up on how to write click-worthy headlines when I wrote for Lifehacker, and have since released a free checklist to help you out.

Some no opt-in pointers are:

  •  Use adjectives. The more intense the better.
  • Write the headline after you complete the post. This is to avoid clickbait headlines that make promises the post doesn’t actually fulfill.
  • Use the curiosity gap every chance you get. If not in the headline, then appeal to it in your caption. “Number 10 is hilarious!”

Guest Blogging

Guest Blogging is one of the best ways to increase your traffic for free. It also has the added benefit of increasing your authority.

The terrible thing about it is that people think you already need authority or a following in order to gain admission. If you’re not that person skip the video below, but if you are under this impression watch me easily bust this myth:

https://www.youtube.com/watch?v=s2h6dPMKuxY

People are more inclined to purchase from a Huffington Post contributor or someone who has a swarm of endorsements even if none of them are major yet. People are also more likely to find you if you have links in well-targeted areas all over the web — regardless of the latest SEO roadblock.

Compile a list of blogs and media outlets your target audience flocks to and start writing guest submissions. Use www.similarweb.com to rank the blogs by traffic and work your way up the list.

Several blogs don’t allow you to insert your backlinks directly in the post. That’s okay! Insert you backlinks in your author bio. The most enthused portion of the flock will still find you and be the most likely to purchase what you’re selling.

Influencer Blogging

Influencer blogging is just the acquisition of influencer input — a quote or interview — for your newest post. This makes the influencer more inclined to share the post and 2x, 5x, 10x your reach and traffic accordingly.

Influencer blogging is a solid way to increase your chances of getting a guest submission accepted as well (though you don’t necessarily need it).

I developed a pitch template that worked on 5 influencers at once. I walk you through the template here so you can do it for yourself, but if you want the short version there are 4 key things to remember:

  1. Influencers want to be published in major influential outlets, so you’d do well asking them to participate in guest posts.
  2. Lead with your ethos. This doesn’t have to be public authority (accomplishments, following). It can be experience, ideas, knowledge, etc.
  3. Roundups are great. The more influencers involved the better, and then you can drop the other influencer names in the pitch.
  4. Keep it short. Respect their time.

Use Facebook Ads – The New Blog Traffic Edition

If you’re ready to cut coffee and start spending $5/day on your business, start with Facebook Ads. Don’t just throw up some post boosts, though. Use the ads intelligently.

There are two things you can do with Facebook Ads. You can retarget your existing traffic or you can acquire new traffic. We’re going to focus on new blog traffic.

To get new traffic without wasting coffee money you’ll use the Facebook Pixel and lookalike audiences.

Set up your Facebook Pixel by copy and pasting the code right before the tag in your website’s header.php (or equivalent) file.

Wait until the pixel records about 100 hits. Then create an ad that boosts your most popular post to new readers by showing it to a lookalike audience.

Facebook will optimize and show the post to people who are similar to those who were inspired to visit your blog, thereby intelligently acquiring you new traffic.

The Russel Brunson Method – Steal It

Russel Brunson, creator of ClickFunnels, uses a method that just makes sense.

It alleviates your pain of learning to target your audience with Facebook Ads. A lot of people are bad at that, so this might be your key to success.

  1. Find out who your competitors are by typing whatever you’re selling or promoting in Google and seeing what other blogs and businesses pop up.
  2. Create your free Pro account at www.SimilarWeb.com
  3. Navigate to “referrers” to see where your competitor is getting their traffic from. Many of your top competitors will get referral traffic from ads on other sites. You’ll know if an ad is working if it’s been running for a while.
  4. Go to display ads creative to see what the ads look like. If you don’t see them you may have to go to the website and click around for yourself to see when it will pop up.
  5. When it does take a screenshot of it.
  6. Contact the website that’s hosting the ad to inquire about when the ad space will be available and pricing.
  7. Hand the screenshot over to 20dollarbanners.com and ask them to make an ad for your business that models off of your competitor. This ad should be unique but similar (if their headline is purple, make your headline purple, but don’t copy the text).
  8. Once it’s up it will attract the same visitors your competitor was attracting from that website, which could easily be tens of thousands of people from a single source.

There’s More.

I have a Free Video Training for easy ways to get blog traffic without a social media following or SEO. In it I really break down the best 3 secrets you can use to boost your blog traffic easily without much time commitment and arm your posts for clicks and shares before you even hit the pavement to push them.

Click here or below to head to the training page.

Now you have some additional solid methods of blog traffic generation in your arsenal. All of these methods are designed for you to attract quality leads, not just any old person who might stumble upon your blog out of curiosity.

If you still need to learn how to monetize this traffic read about how to actually monetize your blog here. .

Good luck!

make money blogging

Make Money Blogging: The Bootstrap Guide To Monetizing Your Blog

So you decided to start a blog but aren’t really sure how to make money blogging. I was once a member of that club, and I’m here to help you leave it.

Understand that blogging isn’t what it used to be. Most people can’t just start a blog writing about the things that they love. That isn’t the key to getting traffic to sell ad space for thousands of dollars. In fact, the ad space for thousands isn’t realistic for any novice blogger.

But there’s another realistic method.

These days people have to treat their blog like a business. You need to sell actual products and services through it. There is a way to automate the sales process so you can just write your heart out, if that’s what you really want to do. But you can’t get around at least selling products to go blogging full-time.

The best thing about selling products and services through your blogs is that you don’t need a ton of visitors to make money blogging. You just need the right visitors. Quality over quantity is what’s allowed the blogging for business sect to thrive.

Here’s a break down if you have no idea what the steps are to undertake this.

Target Your Ideal Reader

Targeting starts with setting your focus. Who are your ideal readers? What are their pain points and desires? Where do they congregate. How do you get access to their congregation area (Facebook Group, LinkedIn, etc.).

All of these questions need to be answered, with clarity, before you proceed. Your blog and the products you sell won’t be for everyone. They will effectively repel just as many people as they attract.

Simply put: if you’re attracting vegans you won’t sell many fishing rods.

Your efforts will be for naught unless you target well.

Attract And Engage Them

Now that you know where your audience congregates, go get them. It’s time to generate some traffic. This can happen in several ways.

You can stay active on social media in your target audience’s congregation areas, use networking online as a tool to pull in traffic from complimentary influencers, or pay for traffic.

Once you attract them you have to engage them. Use social media and email lists to send them valuable post after post after post. These places are also where you’ll redirect them to your blog.

Relying on RSS readers isn’t the best choice anymore. So few readers spend time on them frequently enough. But everyone’s on Facebook. Engage your audience where it’s most accessible.

Free Training Video
Click here to watch my free training video about how to get targeted traffic to your blog without using a social media following or SEO.

Find Out What High Ticket Products They’re Interested In Purchasing

While you’re spending time with your target audience creating value and visibility (also known as brand awareness), validate product and service ideas. Find out what they are willing to pay for. Don’t reinvent the wheel if you want to avoid failure here. Model from what’s already working.

Focus on high ticket products first.

Validate your product ideas by asking your target audience flat out what products they’ve paid for and would likely pay for in the future. When you get a resounding yes, create a bottom barrel version to see if they put their money where their mouths are.

Then scale.

I recommend selling products even though I sell services. They’re just easier, especially if they’re digital/information products. (I’m actually in the process of transitioning to product sales).

By the end of this step you should have a clear idea of what your target audience is willing to pay for.

Choose Elements Of The Larger Product To Create A Value Ladder

Break down that high ticket product into smaller pieces that you can repurpose and offer as a value ladder.

A value ladder is the stepping ladder customers take to find and purchase your high ticket offer.

If a guy you barely know says “Hey, give me $10,000 per month and I’ll turn it into $1 million in 6 months” would you? Probably not.

But if he says “Hey, I have this free checklist that will help you learn to grow money” you’d be more willing. And if you like it –which he’s betting you will — you’ll probably then take him up on his $12 book. Then, if you like the book, you will purchase his $100 video training, and so on.

Value ladders build rapport, and customers need them to trust you with their hard earned cash. The key here, though, is to make sure the smaller products of the value ladder all compliment the high ticket offer at the top of the ladder. This is the key to getting those who would be interested in actually purchasing the high ticket offer, up the ladder.

Choose a company with a full value ladder in place if you’re going the affiliate marketing route. If they don’t you’ll have to create your own, which you can easily do by combining products from multiple affiliate programs. It’s just easier for brand consistency to go with something like ClickFunnels that has an entire range of free to top-dollar products.

Either Create The Products Yourself Or Become An Affiliate

Now its time to either create the products yourself or find an affiliate company that has already made them.

There are advantages and disadvantages to both.

Signing up for an affiliate program and selling those products has a turnaround time of under an hour to launch. Making your own products could take months if not a couple of years with varying levels of focus, motivation, and life occurrences.

Affiliate products are also tested, and it’s pretty easy to research which products are already selling so you can set yourself up for success. Yours will have to go through the growing pains of testing that affiliate products have already been through. It might not sell.

On the flip side, there’s one thing affiliate programs can never give you that you might be able to give yourself — lifetime job security. Even in a niche that sustainable and lasting companies go out of business and get shut down. Someone else is always in control of when you’re done, and you might not even be ready.

There’s also the perk of grossing 100% of the sale rather than making a comission. More money for fewer sales is always a great thing.

On that note I recommend starting with affiliate products while you create your own, ultimately giving you the best of both worlds.

Now, Make Money Blogging

It’s time to start selling.

Start showing the people you’ve attracted how your products and services can change their lives.

Start by launching the lead magnet. Your free checklist, free webinar, or whatever the case may be.

When someone opts-in to download the lead magnet they’ll opt-in to be sold on the next step in the value ladder. Your $12 option.

Once they buy the next product they’ll be transitioned to the next step and receive that sequence, and so on, until they hit your high-ticket item.

This can get really complex if you don’t know what you’re doing, but there’s a free book by that genius millionaire dude Russel Brunson that breaks it down really well in my opinion. You just pay for shipping. Click here to check it out.

Sell Ad Space To Boot Once Your Traffic Is High

Once you start getting about 10,000 hits per month you’re in a good spot to start practicing selling ad space. The revenue won’t be much, but it’ll be a good amount of cash to pay for Facebook Ads and the like to help boost your email list opt-ins and get more people up the value ladder to that money making product.

Next, click the image below:

Your Idea of Marketing is All Wrong

photo-1424223022789-26fd8f34bba2

Your idea of marketing is all wrong. You’re listening to what the experts say and they say you need email marketing, you need a YouTube channel, you need a blog, you need social media, you need SEO, you need all of these things and more.

They’re all lying to you.

The truth: there are only 4 things you need when marketing any brand or product.

  • to discover your audience (who are they? what do they want? where are they located?)
  • to make your audience aware of your brand
  • to engage them so they fall in love with your brand
  • to make an offer

That’s it. Those are your only needs in successfully marketing a product or brand. Everything else is a method or tool in helping you accomplish one of those things you need to accomplish. They’re all beneficial, and they all work for the right people, but most importantly for you to understand is they’re all optional, and they’re not all a good fit for you.

So you don’t have to choose them all. You just have to figure out which one(s) work for you.

How do You Choose?

Play to your strengths.

My greatest strengths are content and strategy, and too many of my clients seek me out openly admitting they aren’t good at writing, but they say they NEED to start a blog or build an email list.

Listen Linda.

You don’t go on a date in an outfit you look bad in. Why are you trying to court a client in a suit you know looks ugly on you?

You don’t need that suit. If you want to learn how to wear the suit I’ll help you, and I’ll take your money doing it, but I’d hate to think that you were under the impression that it’s the only suit available to you.

If you’re bad at writing, be bad at writing. Figure out what you’re good at and use that instead.

If that means you’re not going to build an email list, fine! What are you better at? Talking? Build a Podcast Subscribers list.

Are you great at putting on a show? Build a YouTube subscribers list.

Are you better at just connecting with people in face to face atmospheres and you suck at all of this technology bs? Great, get out there on foot and start meeting people who would buy your stuff and get their numbers like my buddy who went from 0 – 6 figures within a year and still fails to update his website gallery.

Don’t get me wrong, it’s great to experiment and build your skill set. Just understand the difference between trying something out and feeling like you NEED to wear this outfit that doesn’t suit you.

Ultimately, remember the things that you need to do and the things that are just tools and methods to help you do them.